My client, Dressed Up!, asked for a Facebook ad to wrap up prom season. My first Facebook ad! I specified the gender, age range, geographical location, and interests of the high school students who would see the ad. That was the fun part.
The challenge was writing a short headline and text, and finding a photo that looked nice at a very small size.
On Facebook, the ad will link to the client's store site, which features prom dresses for the rest of the month.